I turn technical complexity into products people actually want to use.

I'm Anja, a Product Design Lead based in Tübingen, Germany. I work where the domain is hard and the interface can't be: procurement, security infrastructure, enterprise operations. End to end, and close enough to engineering to know what it costs.

Selected Work

Redesigning a group-wide licence management tool for one of the world's largest automotive corporations.

Corporate Software License Management

Redesigning a group-wide licence management tool for one of the world's largest automotive corporations.

2024-2025 | Eviden | Design Lead

Turning usability into a competitive differentiator for a market-leading PKI management tool.

PKI Management Software

Turning usability into a competitive differentiator for a market-leading PKI management tool.

2023-2024 | Eviden | Design Lead

UX research and a Design Sprint to reduce producer churn.

Metal Part Procurement Platform

UX research and a Design Sprint to reduce producer churn.

2023 | Laserhub | UX Research & Product Design

Smart eBiking for innovative mobility — driving anti-theft solutions.

Bosch eBike Systems

Smart eBiking for innovative mobility — driving anti-theft solutions.

2018-2019 | 21TORR GmbH/ Bosch eBike Systems | UX Architect

INDiGeR Business Model CoCreator for Fraunhofer IAO.

Fraunhofer Institute

INDiGeR Business Model CoCreator for Fraunhofer IAO.

2017 | Fraunhofer Gesellschaft | UX Design & Project Management

Project Management @Nerdindustries Hamburg.

Nerd­industries VR Experience

Project Management @Nerdindustries Hamburg.

2018 | Nerdindustries GmbH | Project Manager